• Help in attracting local companies as partners.
• Packaging signage/programs/ website - Companies seek the ability to cross-platform the advertising opportunities at your school.
• Sampling - Grassroots marketing is hot, as is your most valuable commodity - 18-24 year-old consumers.
• Cash vs. Trade - Sponsorships are not cash-only ventures, as many of the most successful partnerships involve obtaining valuable products at no cost.

Your benefit – Developing a positive relationship with a local company helps the entire institution by building a bond between the two.